15 Korean Fashion Brands

15 Korean Fashion Brands

I love shopping the fashion from Korea, there’s something in the Korean style, design and details that attract me so much. There are actually a lot of Korean fashion brands out there. I’m not talking about the high-end brands or street fashion brands, but something more similar and at the same level with StyleNanda.

This list consists of Korean fashion brands that are affordable and offer pieces that are more feminine and girly. Like how blogshops grew to become online stores in Singapore, a lot of these Korean fashion brands share the same path. I think many of them started with the owners being instagrammers or models themselves then coming up with their own fashion labels.

It’s a really long list of 15 Korean Fashion Brands I have collated here, all of them have an online presence, some have offline stores and some also have websites catered to international customers. Even if you can’t buy from any of these websites, I hope you get some Korean fashion inspiration while surfing. You’re welcome and happy shopping! 🙂

Im Vely

I like the style of clothes from Im Vely a lot, I’ve even checked out the Im Vely Flagship Store when I was in Seoul. Their pieces are more for the mature women and more lady-like, a lot of floral flowy dresses, denim jumpers, even formal looking pieces like power pantsuits and blazers that are more suitable for work.

You’ll often see the Creative Director of Im Vely, Im Jihyun modelling the Im Vely apparels with her short bob hair and cheerful smile. I think Im Vely meant I’m Vely, Vely is the short form for Velyne which is also her name. She’s also a mother, can you believe it? She looks so young and well maintained even though she is a mother.

Flagship Store: 43 Wausan-ro 13-gil, Sangsu-dong, Mapo-gu, Seoul, South Korea

Wonlog

I fell in love with Wonlog when I first saw it on Instagram, it may well be my favorite in this list of Korean fashion brands. Their pieces are casual, clean and simple. A lot of basic tops, denim jeans, midi length pencil skirts and linen looking pieces in neutral colors that look a little French-inspired. They also have apparels for men.

I get very fashion inspired looking at Jeong Chaewon’s Instagram feed with her tall, model-like and slender physique. The Wonlog apparels always look very good on her, especially long pants.

Store: 197-11 Dong-Myung-dong, Dong-gu, Gwangju

View this post on Instagram

주말 끝🖤

A post shared by 정채원 (@wonlog) on

Trendy Apparel

Trendy Apparel’s style is quite similar to that of Wonlog’s, but sometimes they have sexier pieces here and there. Unlike Jeong Chaewon of Wonlog, Kim Minju, owner of Trendy Apparels doesn’t really take photos with her face in it and focuses on the apparels.

Ovneir

Ovneir only offers a handful of items on their online store. They focus on balance & harmony, and always seek to be natural and unintended for their pieces. They have apparels in neutral colors and shoes with square fronts, like loafers, mules and slingbacks. Their handmade shoes look comfortable when worn and of good quality. Also check out their bags, the designs are unique and elegant.

The CEO of Ovneir, Shin Gayoung looks very familiar. I wonder if she is an actress or something, she kind of looks a little like Min Hyorin but skinnier.

View this post on Instagram

스토리 속 수줍은 소개영상 보셨나욬ㅋㅋㅋㅋ🌼🌷🌷원래는 정말 산만한 사람인데 억누르고 또 억눌러서 찍었습니다 헤헤 ㅎㅎㅎ 오늘 사이트에 남겨주신 후기들 보다가, “채도 때부터 가영님의 정성스러운 프리뷰와 친절한 설명에 구입을 시작했는데 이젠 퀄리티까지 더해져 더욱 애정도가 깊어진 오브네어입니다”라는 글을 보고, 갑자기 엄청난 자극받고 열정돋아서 급 영상찍고 그랬답니다. 뭔가 바쁘다는 핑계로 이전보다 부족해진 저 자신을 느끼기도했어요😊 언제나 저에게 좋은 영향을 주는 글 남겨주시는 분들께 정말 고맙습니다!! 드디어 저희 수제화 세가지 모두 오픈되었어요~~! 이번주 금요일 오후 1시까지 진행되니, 천천히 구경해주시고 골라주세요! 오늘도 행복한 기운 넘치는 밤 보내요🧡💕~~!!!

A post shared by GaYoung Shin (@lazygy) on

From Beginning

View this post on Instagram

<EVENT> 모두 우산 챙기셨나요? ☔☁ 장마가 올 듯 안 올 듯 하더니, 드디어 본격 장마철 시작인 듯하네요 😢 습한 날씨에 쾌적하게 입을 수 있는 티셔츠, 추운 실내에서 걸치기 좋은 가디건, 간편하게 쇽- 입기 좋은 점프수트, 원피스 등등! 프롬비기닝 장마철 꿀아이템들 살포시 추천드리면서,, 소소한 이벤트도 하나 준비했답니다아! 🙌🏻 – 위 10가지 상품들 중에서 가장 마음에 드는 상품의 번호와 함께 입고 싶은 친구를 태그해주세요 👭♥️ 총 10분을 추첨해 적립금 3000원을 지급해 드릴 예정이에요, 축 처지는 날씨이지만 조금이나마 기분 좋게 보내셨으면 하는 바람에 준비한 이벤트이니 많은 참여 부탁드릴게요. 😊✨ * 이벤트 마감 – 내일(26일) 오전 10시 * 당첨자 발표 – 내일(26일) 오후 3시 / 해당 피드에서 당첨자 업데이트 예정입니다. – [이벤트 마감] 이벤트가 마감되었습니다, 많은 참여 감사드려요 🙏🏻💙 적립금을 받으실 당첨자 10분은 조금 이따 3시에 발표하도록 하겠습니다 🙂 [당첨자 발표] 당첨되신 열 분 축하드려요 🥳 (DM으로 프롬비기닝 아이디를 알려주시면 일괄적으로 적립금 3000원을 지급할 예정입니다.) 참여해주신 모든 분들에게 감사드리며, 얼마 남지 않은 금요일도 모두 기분 좋게 마무리 하시길 바라요!☺️ – @myo_oj @jihyeon.__.2 @2sodida @s2reong @hhzzu @hellojaeya @tere__hj @yeojeonzzi @hongzzini @sol.eunn #frombeginning#프롬비기닝

A post shared by 프롬비기닝 (@frombeginning_) on

Outfits from From Beginning are casual, loose and comfortable, you will hardly see figure-hugging pieces. Their pieces can be worn daily and more suitable for girls who are in their early to mid-twenties. A very girl next door kind of look, just like their model.

From Bella

View this post on Instagram

cool-!👗

A post shared by from. bella (@frombella_official) on

From Bella offers different types of clothes for different seasons just like those big Korean fashion brands. For summer, they have pieces that are resort-like and perfect for your next beach getaway. For winter, they have knitwear and outerwear of long winter coats. From casual to dressier pieces that are more feminine. I’m not sure if Hyejeong is the owner of From Bella or that she just models for them.

View this post on Instagram

오타루에 쌓인 눈이 녹던 날☃️☀️

A post shared by 혜정 (@jjeung_s2) on

SlowAnd

Slow And More Think! That’s their tagline, I think they meant slow down and think more? SlowAnd‘s apparels are casual and comfortable. Their style is similar to Wonlog but more laid back.

You hardly get to see the CEO of SlowAnd, Kim Soomin’s face whom I think models for the apparels. She’s actually quite pretty but looks away from the camera or hides her face by covering it with her phone, a book or flowers most times. But you’ll still be inspired by her Instagram feed of the clothing she wears and her travels.

98°C

View this post on Instagram

오래 기다려주신 시원한 면마 린넨 원피스 🤤🧡 (feat.바이오워싱🙊) 행복한 #이벤트 소식과 함께 업데이트 스포! – 이전에 많은 분들 설문조사로 댓글 남겨주셨었는데 총 6가지의 샘플 본 후 많은 후보지들중 제일 예뻤던 컬러 3가지로 보여드려요! – 이 원피스의 가장 큰 장점 ✔️너무 시원한 면마 소재 😂❣️ 더운 여름, 살에 달라붙는 소재에 슬슬 한계점을 느껴 고심해서 고른 원단 ✔️세탁을 고려한 바이오 워싱. 더 시원한 텍스쳐를 구현한 건 덤이에요🤤 ✔️손이 자주 갈 디자인! 가장 베이직하고 무난하게 자주 입을 디자인 🙂 저희는 개인적으로 끈 묶은 게 더 예뻐보여요 ㅎㅎ – 이제 이벤트를 소개해볼까요😎 같이 트윈룩으로 예쁘게 입어주실 분들을 찾아요! 여행에서, 혹은 일상에서 같이 입고 싶은 지인 태그 해주시면 추첨을 통하여 4분께 원하시는 컬러로 보내드릴게요ㅎㅎ 당첨자 발표는 목요일에 🤫 두 분 모두 공식계정을 팔로잉 하고 계시다면 혜택이 두배로🤤 – 3만원 초반대의 예쁜 가격에 보여드릴 아이템, 심지어 오늘은 신상 할인까지 더해져서 ㅎㅎ 오늘 저녁-밤 사이에 업로드 됩니다! – #98도씨메이드 #원피스 #여름원피스 #이벤트 #event #무료나눔

A post shared by 98도씨 (Fresh, Cozy, Lovable !) (@98.c_project) on

98°C’s apparels are fresh, cozy, lovable and very laid back, almost to a point as if they never iron the clothes or maybe because they have a lot of linen pieces of shirts and dresses. Linen apparels are hard to smoothen out the creases but good for summer because they are light & breathable and provide good airing in the heat. They also have a lot of casual loose t-shirts, jeans and shorts.

Choi Jieun, owner of 98°C is also another one who looks away from the camera or uses her hands, her phone or flowers to cover her face when taking photos while modelling the apparels.

Yuini

The casual and comfortable pieces from Yuini are sometimes girly, sometimes womanly. But that’s how clothes are supposed to be, they should serve different purposes for different occasions. From summer dresses to shirts and long pants appropriate for work, there’s something for every occasion.

I don’t know the model’s name and I’m assuming she’s also the owner of Yuini. She’s pretty sweet and adorable with that cute smile of hers and she looks quite tall with those pair of long legs.

Feeling s’

At this point, you’ll realize that many of these Korean fashion brands offer similar style of clothes. I guess that’s the style of the average, typical, young Korean girl. Feeling s’ doesn’t have a face to the brand. Just like many others, they have a lot of casual t-shirts, denim jeans & shorts and linen pieces.

Daily Monday

I accidentally came cross Daily Monday on the way to a cafe in Hongdae for my last Seoul trip. I did briefly shop at the Daily Monday Flagship Store, they have quite a number of nice pieces. When I came back and researched more about it online, I found that their flagship store is now permanently closed. 🙁 Don’t know why.

It’s one thing to own fashion pieces, it’s another thing to style them. What I like about Daily Monday is that on every Monday, they will curate these daily outfit looks for the following week, matching different apparels to different accessories. You’ll definitely be inspired by their #OOTD suggestions.

Flagship Store: 408-10 Seogyo-dong, Mapo-gu, Seoul, South Korea (CLOSED)

Common Unique

Common Unique stands for Common clothes & Unique mood. Their Instagram feed is carefully and well curated. Check out the lookbooks they have created, A for effort, it’s comparable to StyleNanda’s. Common Unique has pieces that are more colourful, dressier and sexier.

You can also follow their alternate @Common_Unique_Daily Instagram account where they share more on the happenings of the brand like sales, pop-ups or their Common Unique apparels being spotted on Korean celebrities like IU, Jennie of BlackPink and Hwasa of Mamamoo.

From RaRa

Pieces from From RaRa look lady-like, polish and poise, they are more suitable for the mature women who are in their early thirties or older. Just by matching their apparels with a simple leather handbag and a pair of sandal heels, the whole outfit becomes very stylish, classy and elegant.

Elin

Also more suitable for the mature women, Elin has pieces that bring out the girl in a woman, like tops and dresses with babydoll puffy shoulder short sleeves, a style seen on Song Hyekyo or pieces that accentuate a woman’s curves like their mermaid or midi-length skirts and dresses.

Store: 993-1 Sang-dong, Mokpo-si, Jeollanam-do, South Korea

View this post on Instagram

🙂 마음에 쏙-드는 조합 오랜만에 메인 디피 완전 제 스타일이에요 오른쪽은 투피스인데 상의는 민소매, 하의는 허리밴딩이구요 더 할 나위 없이 예쁘지만 어제 막냉이 직원이 피팅해보고 까끌거림이 있어 예민하신 분들은 착용하기 힘들겠다 하더라구요 ! 저도 직접 피팅해보고 괜찮으면 업뎃할게요 ☺️ – 왼쪽 벨트머메이드ops 는 정말 추천이구요 벨트는 버클이 박음질로 고정되어 있는 부분으로 기장 조절이 자체적으로는 불가하구요 체형에 맞게 간단하게 수선해서 착용하시는걸 추천드려요 🙂 – 코멘트 얼른 준비해서 보여드릴게요 🙏🏻 오늘 오프라인 매장은 10시 마감입니다 ☺️

A post shared by 에브리데이 엘린 🙂 (@_eliner) on

Miamasvin

And lastly, they may not have as much following as the rest of the Korean fashion brands in this list but l like Miamasvin’s unique dresses that I’ve not really seen anywhere else. It’s in the details, their designs are more edgy, vibrant and colourful. I think Miyu is the owner of Miamasvin but I’m not sure.

If you know of any other lesser known Korean fashion brands, feel free to share them in the Comments section below. 🙂

2 thoughts on “15 Korean Fashion Brands

  1. Hi there! I know this is kinda off topic but I was
    wondering which blog platform are you using for this
    site? I’m getting sick and tired of WordPress because
    I’ve had problems with hackers and I’m looking at options for another platform.
    I would be fantastic if you could point me in the direction of a good platform.

Comments are closed.