Skechers Singapore has opened a new concept store at Suntec City West Wing and it is their biggest outlet yet. They had a grand party to celebrate the official opening and the launch of the new Skechers DLT-A SS18 Collection yesterday.
Lifestyle
Performance
I like Skechers shoes for they work well in both fashion and function. Instead of getting one pair for casual going out and another for sports or fitness, it is a two in one.
Do you know what Skechers DLT-A means? At first I thought it is the abbreviation for ‘Delete A’ or something but Skechers DLT-A actually stands for ‘Delight, Timeless Attitude’. So what makes you delighted?
Zico, Korean Hip-Hop Rapper, one of Skechers Brand Ambassadors.
Shoes from the Skechers DLT-A SS18 Collection are a delight, featuring an air-cooled memory foam insole and futuristic design, it is available in 4 models including 2 lace-up designs, velcro slip-on as well as regular slip-on. The unisex sneakers come in US Size 5 to 12, retailing at $129. They are now available at almost all Skechers concept stores.
Pop-Up
Check out the Skechers Pop-Up going on now at the Suntec City West Atrium and will next be going to NEX Mall from 3 to 6 May 2018. Visitors can check out the new DLT-A SS18 Collection, Skechers lifestyle apparel as well as try out the ‘Check Ya’ Brain’ with #DLTAbrain Brainwave Booth Box.
Dance performances.
Do you remember celebrities like Britney Spears and Christina Aguilera who were Skechers Brand Ambassadors in the past? Recently they have Wu Zun and during the grand opening party, they announced the newly-appointed first-ever Skechers Singapore Brand Ambassador, Lee Teng. Lee Teng is an undisputed icon of streetwear fashion, trendy, active and sporty, embodying the qualities that a Skechers Brand Ambassador should possess. He will be fronting Skechers’ campaigns in Singapore, including the Skechers D’Lites and the Skechers DLT-A Collections.
When we think of Skechers, we often only think of shoes but look forward as they will be bringing more apparel options later this year.